• Senior Strategist

    Job ID
    2020-19506
    Location
    US-NY-New York
    Category
    Strategy
    Company
    TBWA\WorldHealth
  • Overview

    tbwa-worldhealth logo

     

    Company/Location: TBWA\WorldHealth New York; TBWA\WorldHealth Chicago

     

     

    Senior Strategist

     

    As a senior strategist at TBWA\WorldHealth you are a navigator. You have an analytical mind coupled with a creative streak that helps you drive outside-the-box thinking. You are a natural leader who finds joy in helping others exploit their talents. Junior strategists learn from you, are reassured by you, and are empowered to embrace their own independence. You help the team understand the competitive landscape and evaluate target audiences. You’re a savvy gatherer of insights, and adept at using the knowledge you gain to bring clients inspiring approaches to redefining their brands.

     

    Responsibilities:

    • Learn how to employ Disruption®
    • Synthesize learning from various resources to develop actionable insights
    • Regularly interact with clients with active participation in all relevant meetings
    • Play an integral role in new business pitch development- including secondary research analysis, primary research planning and execution, and development of key insights
    • Become an ambassador for the global strategy department and TBWA\ strategic process within the agency
    • Actively participate in the planning, and assist in the execution, of brand workshops and brainstorms
    • Participate in strategy development initiatives for client and new business project

    Qualifications and Experience:

    • 3-5 years agency experience
    • Basic understanding of strategic and creative development process, including positioning statements, creative briefs and advertising concepts
    • Experience planning, utilizing and analyzing qualitative research methodologies
    • Strong interpersonal and communication skills
    • Comfortable engaging with senior management
    • BA/BS required

     

    TBWA is an equal opportunity employer and offers a comprehensive benefits package to its employees.

     

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