Manager, Data & Analytics

Company
SSCG Media
Category
Data
Location
US-NY-New York
Job ID
2022-34174
LI
#LI-MB1

Overview

Title: Manager, Data & Analytics 

 

Company/Location: SSCG Media Group/Remote or Hybrid or New York or California 

 

SSCG Media Group (SSCGMedia.com) is one of the largest full-service, 100% pharma-focused strategic media planning and buying groups in the world. A proud member of the Omnicom network, we are the media center of excellence for Omnicom Health Group. 

Here you will be a part of a collaborative team who believes that having fun, learning something new every day, and being creative in everything we do are key ingredients to success. Our culture centers on our core values of Substance, Style, Conviction and Grace – our namesake that define how we work in our mission to build human connections through media. We are a team with a passion for data and marketing analytics and we offer rich opportunities for our talent to learn and grow, be challenged, and find passion in their work. Join an organization that has experienced tremendous growth and doesn’t plan to stop anytime soon! If you have Substance, Style, Conviction and Grace (along with the skills below), we want to hear from you! 

 

Responsibilities: 

• Manage a team of data analysts and lead media analytics for a line of business to ensure: (1) accurate and timely reporting/systems maintenance and communication, (2) proper data integration and aggregation from ad-servers, site analytics tools, publishers’ data, and other data sources, (3) clear design and deployment of reporting dashboards, and (4) effective presentation of results and key learnings 

• Manage client relationships and guide them towards measurement and marketing analytics best practices 

• Collaborate with key agency partners including Multichannel Media Planners, Account, Creative, and clients to drive analytics solutions for specific client needs 

• Identify, gather, integrate, and analyze relevant data 

• Lead digital media analytics presentations to clients and key agency partners 

• Guide measurement planning through collaboration with team members to develop campaign goals, align them with key performance indicators, and create relevant benchmarks for KPIs and diagnostic metrics 

• Develop and foster talent in junior members of the team to drive career development through hands on leadership and coaching 

• Troubleshoot issues related to data and analytics, including managing reporting/ad hoc requests and POVs 

• Identify gaps in the overall data capture strategy and collaboratively implement enhancements to advance analytics offerings within the agency 

• Provide analytics support for new business and help to manage department-wide initiatives 

• Model SSCGs core values and serve as a mentor and role model across our network 

Stay abreast of industry trends and developments 

 

Qualifications and Experience: 

Bachelor’s degree (Data/Analytics, Advertising/Marketing, Business preferred) 

4-5+ years of experience in data & analytics and optimizing digital advertising campaigns 

Strong expertise of the digital media ecosystem 

Experience with ad serving and reporting tools (Google Campaign Manager) 

Experience with most of the following analytics applications: Google Analytics, Adobe Analytics, Tableau, Datorama (or similar data platform) 

Highly proficient in creating dashboards and custom reports with knowledge of visual techniques for data analysis and presentation 

 

 

Experience manipulating large data sets, interpreting data trends, and using a multitude of disparate data sources and tools 

Strong analytical ability, critical thinking, and proactive problem-solving skills 

Excellent written and verbal communication skills 

Strong experience with Microsoft Office applications, particularly Excel and PPT 

Ability to work in a fast-paced environment – both independently and in team setting – with excellent organizational and multi-tasking skills to prioritize effectively with customer–centric focus 

Exhibits strong initiative, sound attention to detail and ability to think strategically 

Experience leading analytics presentations in a clear, effective, and dynamic manner to key stakeholders 

Strong leadership and/or management experience, including mentoring junior team members and building a team 

Works well under pressure and helps build office morale with positive energy 

Desire to learn and driven to develop a career in media analytics 

Healthcare vertical experience (a plus) 

Datorama experience (a plus) 

 

Omnicom Health Group is committed to hiring and developing exceptional talent. We agree that talent is equally distributed, and we’re focused on developing diverse teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you.

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