Associate CRM Manager, Strategic Marketing

BioPharm Communications is a leading medical communications and marketing firm that specializes in the development and multi-channel deployment of proprietary promotional medical education programs, along with targeted marketing solutions. BioPharm’s programs are developed to address specific healthcare marketing opportunities and challenges.

We are healthcare connectors. We communicate to healthcare providers about the value of life-changing therapies. In turn, we inform and impact patient treatment decisions, helping patients live longer, fuller lives. We do this through the development and delivery of data-driven, multichannel marketing (MCM) campaigns. This helps our clients connect with healthcare professionals. And it helps healthcare professionals connect with their patients.

Associate Strategy Manager, CRM

Status:                Full-Time

Job Description

The CRM Associate Manager, Marketing Strategy is a key position within the BioPharm’s CRM department and Marketing Strategy team.  This role is responsible for the daily tasks related to the hands-on campaign execution and tactical management for top pharmaceutical client omnichannel marketing campaigns. This includes being an active participant in campaign development, deployment preparation and execution, and ongoing campaign monitoring with the ability to identify areas of optimization and report them back to the CRM Manager, Strategic Marketing.  The role will work closely with CRM Manager, Strategic Marketing to prioritize numerous program deliverables, while maintaining critical relationships cross functionally within the company. Attention to detail and proactive follow-up are essential skills for success in this role. 

Job Responsibilities

• Hands-on execution and management of multiple client marketing programs
• Work closely with client engagement team to understand content development and deployment timing
• Target list management
• Coordination of all channel activities based on client scope, including but not limited to E-mail, banner ads, direct mail, journal placements
• Create campaign schedules based on approvals, key dates, and channel best practices
• QC journey builds for email channel deployments in Salesforce Marketing Cloud
• CRM Workfront task management
• Assist in any vendor communications as they relate to CRM
• Additional responsibilities as required

CRM Core Competencies

• Customer Focus
• Attention to Detail
• Ensure Accountability
• Communicates Effectively
• Manages Complexity
• Tech Savvy

Skills & Qualifications

• <1-2 years of relevant experience in program and/or marketing management
• Healthcare and/or pharmaceutical experience a plus but not required
• Experience working with data and/or list management a plus
• University degree with relevant major (Marketing, Business, Communications, etc.)
• Demonstrate strong skills in Microsoft Office, especially Excel, and PowerPoint
• Demonstrate very strong communication skills both in-person as well as via phone/E-mail
• Confident, polished demeanor
• Meticulous, detail-oriented nature; high level of organization and schedule/time management
• Ability to manage a large quantity of projects concurrently without dropping the ball
• Passion to work in a fast-paced, data-driven team environment
• Curiosity to ask questions and learn more through data-driven analyses
• Collaborative approach to working with both internal and external teams
• Ability to thrive both independently and with teams, a true self-starter
• Ability to effectively prioritize and execute tasks in a high-pressure environment.

The range below represents the low and high end of the base salary someone in this role may earn as an employee of an Omnicom Health Group company in the United States. Salaries will vary based on various factors including but not limited to professional and academic experience, training, associated responsibilities, and other business and organizational needs. The range listed is just one component of our total compensation package for employees. Salary decisions are dependent on the circumstances of each hire.

• $70,000 - $85,000

Omnicom Health Group is committed to hiring and developing exceptional talent. We agree that talent is equally distributed, and we’re focused on developing diverse teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you.